PROSPECTS IP MULTICAST TECHNOLOGY IN THE ERA OTT DOMINANCE: A GROUNDED THEORY ANALYSIS. Jurnal Media Akademik (JMA), [S. l.], v. 2, n. 11, 2025. DOI: 10.62281/v2i11.1066. Disponível em: https://jurnal.mediaakademik.com/index.php/jma/article/view/1066.. Acesso em: 21 aug. 2025.