“PENGARUH TREN MODE, FASHION INVOLVEMENT DAN ELECTRONIC WORD OF MOUTH (E-WOM) TERHADAP IMPULSIVE BUYING PRODUK FASHION SECARA ONLINE OLEH GEN Z DI KOTA JAMBI”. Jurnal Media Akademik (JMA) 4, no. 2 (February 22, 2026). Accessed February 23, 2026. https://jurnal.mediaakademik.com/index.php/jma/article/view/5237.